Personal profile
Research Interests
Erin B. Hester (Ph.D., University of Kentucky) specializes in public interest communication. Her research focuses on influencing motivation, decision-making, and actions to improve the human condition. She has expertise in persuasive writing, community engagement, and social marketing, making complex health and risk information accessible to diverse audiences. Dr. Hester has collaborated with numerous organizations to design strategic communication solutions for issues such as obesity prevention, opioid abatement, child sex trafficking, inclusive sustainability, and lung cancer screening.
Education/Academic qualification
Communication, Ph.D., University of Kentucky
Award Date: May 1 2022
Master of Arts, University Of Kentucky
2013
Bachelor of Science, Wittenberg University
2010
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 2 Zero Hunger
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SDG 3 Good Health and Well-being
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SDG 10 Reduced Inequalities
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SDG 13 Climate Action
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SDG 16 Peace, Justice and Strong Institutions
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Collaborations and top research areas from the last five years
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Workforce Development Cooperative Agreement C5207 CL3 FY26 PHIG A1
Cambron, C. (PI), Christian, J. (CoI), Hester, E. (CoI), Knight, J. (CoI) & Riddell, M. (CoI)
KY Cabinet for Health and Family Services
7/1/24 → 6/30/26
Project: Research project
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Workforce Development Cooperative Agreement C5207 - FY25 WFD Educational Assistance Program - TAP Carryforward
Cambron, C. (PI), Christian, J. (CoI), Hester, E. (CoI), Knight, J. (CoI) & Riddell, M. (CoI)
KY Cabinet for Health and Family Services
7/1/24 → 6/30/26
Project: Research project
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KY26 Lung Cancer Screening Social Marketing
Hester, E. (PI) & Cambron, C. (CoI)
KY Cabinet for Health and Family Services
7/1/24 → 6/30/26
Project: Research project
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Workforce Development Cooperative Agreement C5207 CL4 FY26 PHIG A2
Cambron, C. (PI), Christian, J. (CoI), Hester, E. (CoI), Knight, J. (CoI) & Riddell, M. (CoI)
KY Cabinet for Health and Family Services
7/1/24 → 6/30/26
Project: Research project
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FY25 Lung Cancer Screening Social Marketing
Hester, E. (PI) & Cambron, C. (CoI)
KY Cabinet for Health and Family Services
7/1/24 → 6/30/25
Project: Research project
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“It’s Hard to Put a Wheelchair in a Boat:” A Qualitative Study of Climate Change Threat Perceptions Among Disabled People and Caregivers
Hester, E. B., Geegan, S. A., Mullis, L. C., Butler, L. N., Jones, J., Jolly, K., Rhein, C., Bingham, C., Cambron, J., Arthur, A. & Mcwhorter, K., 2026, (Accepted/In press) In: Environmental Communication.Research output: Contribution to journal › Article › peer-review
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Stakeholder Knowledge Regarding Fungicide Resistance in Agriculture and Its Relationship with Fungicide Resistance in Human Pathogens
Hester, E. & Wise, K., 2025, In: Plant Health Progress. 26, 1, p. 76-78 3 p.Research output: Contribution to journal › Article › peer-review
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The feedback vaccine: using inoculation theory to address cultural differences in negative instructional feedback
Guo, S., Frey, T. K. & Hester, E. B., 2025, (Accepted/In press) In: Communication Education.Research output: Contribution to journal › Article › peer-review
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Unraveling Moral Evaluations: A Qualitative Exploration of Young Individuals’ Causal Beliefs and Moral Emotions
B. Hester, E., 2024, (Accepted/In press) In: American Behavioral Scientist.Research output: Contribution to journal › Article › peer-review
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Experiencing Inoculation: A Qualitative Analysis of an Interrupted Message Design
Parker, K. A., Hester, E. B., Ivanov, B., Wombacher, K. & Watterson, T., 2023, In: Western Journal of Communication. 87, 1, p. 65-85 21 p.Research output: Contribution to journal › Article › peer-review
7 Scopus citations