Grants and Contracts Details
Description
PROJECT ABSTRACT
Kentucky Office of Rural Health
PI- Ernie L. Scott
Promoting Health Equity in Underserved Populations Across the Commonwealth of
Kentucky
Description
The Cabinet for Health and Family Services (CHFS), Kentucky Department for Public Health
(KDPH), Office of Health Equity (OHE) is requesting the assistance of the Kentucky Office of
Rural Health (KORH) to assist in the promotion of the funding opportunity: Promoting Health
Equity in Underserved Populations Across the Commonwealth of Kentucky. The funding
opportunity is designed to ensure that all marginalized and vulnerable populations receive
equitable access to healthcare services to optimize Kentuckian’s health outcomes and reduce
healthcare system barriers. Barriers to optimal care may be mitigated by understanding co-
morbidity exacerbation, and other social determinants of health that impact health outcomes
through education, outreach, and community engagement using best practices and evidenced
based tools and interventions, with the intent of improving overall health outcomes across the
Commonwealth.
The Kentucky Office of Rural Health will provide promotion of the funding opportunity through a
menu of services to include:
• SOCIAL MEDIA POSTS (Idea/creative generation, creation of posts, approval of posts
by state partners, posting)
--Create at least 6 different posts whose use could be alternated across months
• PRESS RELEASES AND MEDIA MANAGEMENT (Write press releases announcing
grant and office-sponsored events to support the grant, seek approval from state
partners, distribute)
--A minimum of 2-3 press releases written and circulated with media outlets throughout
Kentucky
• GRANT PROMOTION ON CONSTANT CONTACT (Write grant and event
announcements, distribute)
--A minimum of 2-3 announcements written and distributed via the office’s e-mail
marketing channel (messages to be included in Weekly Update and/or as standalone
messages sent to entire list)
--Grant events to be added to Weekly Update calendar of events
--Grant to be added to Weekly Update funding opportunities listing
• ADDITIONAL COMMUNICATION MANAGEMENT ACTIVITIES (Editing slides for grant
presentations, etc.)
• FINDING FUNDING IN KENTUCKY –
-- Promoting the Office of Health Equity’s RFA during the monthly Finding Funding in
Kentucky webinar. Providing links and information during and/or after the webinar to all
parties, especially those interested in the RFA.
• CONDUCTING GRANT WRITING WEBINAR –
--To conduct an Office of Health Equity specific grant writing webinar that solely focuses
on the Office of Health Equity’s RFA and informs the participants about how to apply, the
necessary forms to be completed, and the necessary steps that need to be taken to
work with the state.
• ONE-ON-ONE TECHNICAL GRANT WRITING ASSISTANCE
--Preparation and review of grant writing assistance to individual organizations seeking
TA for their grant proposal.
-Additional preparation and development of webinars as needed for additional services.
• COORDINATION OF SERVICES WITH KENTUCKY CABINET FOR HEALTH AND
FAMILY SERVICES OFFICE OF HEALTH EQUITY on instructions for Health Equity
RFA services
OHE was awarded a Centers for Disease Control and Prevention (CDC) grant, National
Initiative to Address COVID-19 Health Disparities Among Populations at High-Risk and
Underserved, Including Racial and Ethnic Minority Populations and Rural Communities. The
intended outcome of the grant is to reduce pandemic related health disparities, improve
equitable access to testing, and increase vaccine uptake in coordination with 501(c)3 non-
profits, non-traditional partners, community-based and faith-based organizations, quasi-
governmental organizations, and government entities.
Status | Finished |
---|---|
Effective start/end date | 11/16/22 → 6/30/23 |
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