Millions of dollars have been spent on the design and dissemination of educational materials to improve handwashing to prevent infectious diseases. School-age children have been the focus of many of these efforts; yet little is known about the content of these materials. This study uses content analysis to examine the theoretical and motivational trends as well as the communication approach used in a sample of hand hygiene intervention materials targeting elementary-age children. Two trained coders analyzed 144 communication materials. Study results indicate that educational materials infrequently exhibit information consistent with theories of communication for behavior change, commonly use fear-based messaging, and rarely recommend using technology in the design of the interventions. Implications for future research and the design of more strategic, child-focused hand hygiene interventions are discussed.
|Number of pages||11|
|Journal||Health Education Research|
|State||Published - Dec 1 2018|
Bibliographical noteFunding Information:
This work was supported by the United States Department of Agriculture, National Institute of Food and Agriculture, Agriculture and Food Research Initiative (2011-51110-31020).
© The Author(s) 2018. Published by Oxford University Press. All rights reserved.
ASJC Scopus subject areas
- Public Health, Environmental and Occupational Health