Associations of social media use, patient-centered communication, and knowledge with perceived human papillomavirus vaccine effectiveness

Zhaomeng Niu, Trishnee Bhurosy, David C. Jeong, Elliot J. Coups, Carolyn J. Heckman, Jerod L. Stapleton

Research output: Contribution to journalArticlepeer-review

4 Scopus citations

Abstract

Objectives: Given the effectiveness of human papillomavirus (HPV) vaccination in preventing cervical cancer and other diseases, as well as the low rates of HPV vaccination in the United States, it is important to examine the determinants of perceived HPV vaccine effectiveness. In this study, we examined the associations between potential factors associated with perceived HPV vaccine effectiveness. Methods: We utilized data (N = 718) from the nationally representative 2017 Health Information National Trends Survey (HINTS). We examined the associations of health-related social media use, patient-centered communication, and HPV knowledge with perceived HPV vaccine effectiveness in preventing cervical cancer. We reported descriptive statistics, and conducted bivariable analyses, multivariable analysis, and mediation analyses. Results: Perceived HPV vaccine effectiveness was associated with sex, age, education, healthrelated social media use, and HPV knowledge. Additionally, HPV knowledge mediated the associations of health-related social media use and patient-centered communication with perceived HPV vaccine effectiveness. Conclusions: Improving health-related information from social media, patient-centered communication, and HPV knowledge may increase perceived HPV vaccine effectiveness and ultimately, vaccine adoption.

Original languageEnglish
Pages (from-to)642-651
Number of pages10
JournalAmerican Journal of Health Behavior
Volume44
Issue number5
DOIs
StatePublished - Sep 2020

Bibliographical note

Publisher Copyright:
© 2020 PNG Publications. All rights reserved.

Keywords

  • HPV knowledge
  • HPV vaccine effectiveness
  • Patient-centered communication
  • Social media

ASJC Scopus subject areas

  • Health(social science)
  • Social Psychology
  • Public Health, Environmental and Occupational Health

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