Cage-Free, Free-Range, or Pasture-Raised? Consumer Preferences for Happy Hens

Azita Varziri; Shuoli Zhao; Timothy A. Woods

doi:10.1002/agr.21985

Cage-Free, Free-Range, or Pasture-Raised? Consumer Preferences for Happy Hens

Azita Varziri, Shuoli Zhao, Timothy A. Woods

Agricultural Economics

Research output: Contribution to journal › Letter › peer-review

Abstract

US consumers' increasing concern for farm animal welfare signals a noticeable shift toward more ethical considerations in food choices. This study examines consumer preferences for egg production methods, specifically “cage-free,” “free-range,” and “pasture-raised,” utilizing a choice experiment. Our results found that respondents struggled to differentiate various different animal welfare (AW) labels. it also reveals that the interaction of these labels with specific demographic characteristics may influence consumer perception. This study provides timely insights into consumer understanding of AW labels in egg production, aiding producers, marketers, and policymakers in navigating the evolving landscape of ethical food production.

Original language	English
Journal	Agribusiness
DOIs	https://doi.org/10.1002/agr.21985
State	Accepted/In press - 2024

Bibliographical note

Publisher Copyright:
© 2024 Wiley Periodicals LLC.

Keywords

animal welfare
consumer preferences
egg products
food choices

ASJC Scopus subject areas

Food Science
Geography, Planning and Development
Animal Science and Zoology
Agronomy and Crop Science
Economics and Econometrics

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

Access to Document

10.1002/agr.21985

Cite this

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title = "Cage-Free, Free-Range, or Pasture-Raised? Consumer Preferences for Happy Hens",

abstract = "US consumers' increasing concern for farm animal welfare signals a noticeable shift toward more ethical considerations in food choices. This study examines consumer preferences for egg production methods, specifically “cage-free,” “free-range,” and “pasture-raised,” utilizing a choice experiment. Our results found that respondents struggled to differentiate various different animal welfare (AW) labels. it also reveals that the interaction of these labels with specific demographic characteristics may influence consumer perception. This study provides timely insights into consumer understanding of AW labels in egg production, aiding producers, marketers, and policymakers in navigating the evolving landscape of ethical food production.",

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doi = "10.1002/agr.21985",

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AU - Varziri, Azita

AU - Zhao, Shuoli

AU - Woods, Timothy A.

PY - 2024

Y1 - 2024

N2 - US consumers' increasing concern for farm animal welfare signals a noticeable shift toward more ethical considerations in food choices. This study examines consumer preferences for egg production methods, specifically “cage-free,” “free-range,” and “pasture-raised,” utilizing a choice experiment. Our results found that respondents struggled to differentiate various different animal welfare (AW) labels. it also reveals that the interaction of these labels with specific demographic characteristics may influence consumer perception. This study provides timely insights into consumer understanding of AW labels in egg production, aiding producers, marketers, and policymakers in navigating the evolving landscape of ethical food production.

AB - US consumers' increasing concern for farm animal welfare signals a noticeable shift toward more ethical considerations in food choices. This study examines consumer preferences for egg production methods, specifically “cage-free,” “free-range,” and “pasture-raised,” utilizing a choice experiment. Our results found that respondents struggled to differentiate various different animal welfare (AW) labels. it also reveals that the interaction of these labels with specific demographic characteristics may influence consumer perception. This study provides timely insights into consumer understanding of AW labels in egg production, aiding producers, marketers, and policymakers in navigating the evolving landscape of ethical food production.

KW - animal welfare

KW - consumer preferences

KW - egg products

KW - food choices

UR - http://www.scopus.com/inward/record.url?scp=85206820984&partnerID=8YFLogxK

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U2 - 10.1002/agr.21985

DO - 10.1002/agr.21985

M3 - Letter

AN - SCOPUS:85206820984

SN - 0742-4477

JO - Agribusiness

JF - Agribusiness

ER -

Cage-Free, Free-Range, or Pasture-Raised? Consumer Preferences for Happy Hens

Abstract

Bibliographical note

Keywords

ASJC Scopus subject areas

UN SDGs

Access to Document

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Cite this