Central kentuckians'willingness to pay for horse farm preservation

Su Zanne Troske, Stephanie Waters, James Allen, Alison Davis, C. Jill Stowe

Research output: Contribution to journalArticlepeer-review


This study estimates the non-market value of horse farms of Central Kentucky's equine economic cluster using a contingent valuation approach. Utilizing a payment card, respondents are asked to indicate how much they would be willing to pay in additional taxes for a hypothetical "horse farm preservation program." Results from the study showed that, on average, a Central Kentucky household was willing to pay an additional $55.14-$67.78 in taxes annually to maintain the equine industry at its current levels. The additional taxes generated would compensate for lost tax revenue from development of the land.

Original languageEnglish
Article number5210
JournalSustainability (Switzerland)
Issue number19
StatePublished - Oct 1 2019

Bibliographical note

Publisher Copyright:
© 2019 by the authors.


  • Contingent valuation
  • Equine industry
  • Horse farm preservation

ASJC Scopus subject areas

  • Geography, Planning and Development
  • Renewable Energy, Sustainability and the Environment
  • Environmental Science (miscellaneous)
  • Energy Engineering and Power Technology
  • Management, Monitoring, Policy and Law


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