Designing customer experiences: The importance of different types of service encounters

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

2 Scopus citations

Original language	English
Title of host publication	Handbook of Experience Science
Pages	71-86
Number of pages	16
ISBN (Electronic)	9781803926902
State	Published - Jan 12 2024

ASJC Scopus subject areas

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title = "Designing customer experiences: The importance of different types of service encounters",

author = "Kang, \{Yeonjung Alice\} and Baker, \{Melissa A.\}",

year = "2024",

month = jan,

day = "12",

language = "English",

isbn = "9781803926896",

pages = "71--86",

booktitle = "Handbook of Experience Science",

}

TY - CHAP

T1 - Designing customer experiences

T2 - The importance of different types of service encounters

AU - Kang, Yeonjung Alice

AU - Baker, Melissa A.

PY - 2024/1/12

Y1 - 2024/1/12

UR - https://www.scopus.com/pages/publications/85188772943

UR - https://www.scopus.com/pages/publications/85188772943#tab=citedBy

M3 - Chapter

AN - SCOPUS:85188772943

SN - 9781803926896

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BT - Handbook of Experience Science

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