Designing imminent threat messages for an unfamiliar hazard

Jeannette N. Sutton, Renee Kaufmann

Research output: Contribution to journalArticlepeer-review


Course: This assignment is a unit activity designed for use in a skills-focused undergraduate public relations, organizational communication, or crisis communication course. Objective: The goal of this activity is to increase students’ understanding and ability to apply message design concepts in an unfamiliar context. Students will work collaboratively to craft messages that include key message features in response to an unfamiliar threat.

Original languageEnglish
Pages (from-to)215-219
Number of pages5
JournalCommunication Teacher
Issue number4
StatePublished - Oct 2 2018

Bibliographical note

Publisher Copyright:
© 2017, © 2017 National Communication Association.

ASJC Scopus subject areas

  • Education
  • Communication


Dive into the research topics of 'Designing imminent threat messages for an unfamiliar hazard'. Together they form a unique fingerprint.

Cite this