Abstract
Course: This assignment is a unit activity designed for use in a skills-focused undergraduate public relations, organizational communication, or crisis communication course. Objective: The goal of this activity is to increase students’ understanding and ability to apply message design concepts in an unfamiliar context. Students will work collaboratively to craft messages that include key message features in response to an unfamiliar threat.
Original language | English |
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Pages (from-to) | 215-219 |
Number of pages | 5 |
Journal | Communication Teacher |
Volume | 32 |
Issue number | 4 |
DOIs | |
State | Published - Oct 2 2018 |
Bibliographical note
Funding Information:This work was supported by National Science Foundation (Grant Number CMMI 1536347).
Publisher Copyright:
© 2017, © 2017 National Communication Association.
ASJC Scopus subject areas
- Education
- Communication