TY - JOUR
T1 - Discounting the freedom to choose
T2 - Implications for the paradox of choice
AU - Reed, Derek D.
AU - Kaplan, Brent A.
AU - Brewer, Adam T.
PY - 2012/7
Y1 - 2012/7
N2 - Organisms prefer to make their own choices. However, emerging research from behavioral decision making sciences has demonstrated that there are boundaries to the preference for choice. Specifically, many decision makers find an extensive array of choice options to be aversive, often leading to negative emotional states and poor behavioral outcomes. This study examined the degree to which human participants discounted hypothetical rewards that were (a) delayed, (b) probabilistic, and (c) chosen from a large array of options. The present results suggest that the "paradox of choice" effect may be explained within a discounting model for individual patterns of decision making.
AB - Organisms prefer to make their own choices. However, emerging research from behavioral decision making sciences has demonstrated that there are boundaries to the preference for choice. Specifically, many decision makers find an extensive array of choice options to be aversive, often leading to negative emotional states and poor behavioral outcomes. This study examined the degree to which human participants discounted hypothetical rewards that were (a) delayed, (b) probabilistic, and (c) chosen from a large array of options. The present results suggest that the "paradox of choice" effect may be explained within a discounting model for individual patterns of decision making.
KW - Choice
KW - Choice overload
KW - Discounting
KW - Paradox of choice
KW - Search costs
UR - http://www.scopus.com/inward/record.url?scp=84861979479&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84861979479&partnerID=8YFLogxK
U2 - 10.1016/j.beproc.2012.03.017
DO - 10.1016/j.beproc.2012.03.017
M3 - Article
C2 - 22503945
AN - SCOPUS:84861979479
SN - 0376-6357
VL - 90
SP - 424
EP - 427
JO - Behavioural Processes
JF - Behavioural Processes
IS - 3
ER -