Disney+: Imagining Industrial Intertextuality

Kyra Hunting; Jonathan Gray

doi:10.4324/9781003099499-38

Disney+: Imagining Industrial Intertextuality

Kyra Hunting, Jonathan Gray

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

1 Scopus citations

Abstract

This chapter examines how Disney+ uses intertextuality as an economic strategy in its children’s programming, creating not simply a catalog of particular programs, but more a network of connections with other Disney properties from across their history and holdings, thereby selling the entire Disney “family,” not just individual texts or the channel itself.

Original language	English
Title of host publication	From Networks to Netflix
Subtitle of host publication	A Guide to Changing Channels, Second Edition
Pages	367-376
Number of pages	10
ISBN (Electronic)	9781000613605
DOIs	https://doi.org/10.4324/9781003099499-38
State	Published - Jan 1 2022

Bibliographical note

Publisher Copyright:
© 2023 selection and editorial matter, Derek Johnson; individual chapters, the contributors.

ASJC Scopus subject areas

General Social Sciences

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10.4324/9781003099499-38

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Disney+: Imagining Industrial Intertextuality

Abstract

Bibliographical note

ASJC Scopus subject areas

Access to Document

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