Abstract
This study considers the relationship between perceptions of ethical behavior and the demographic characteristics of sex, age, education level, job title, and job tenure among a sample of marketing researchers. The findings of this study indicate that female marketing researchers, older marketing researchers, and marketing researchers holding their present job for ten years or more generally rate their behavior as more ethical.
Original language | English |
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Pages (from-to) | 681-688 |
Number of pages | 8 |
Journal | Journal of Business Ethics |
Volume | 9 |
Issue number | 8 |
DOIs | |
State | Published - Aug 1990 |
ASJC Scopus subject areas
- Business and International Management
- General Business, Management and Accounting
- Arts and Humanities (miscellaneous)
- Economics and Econometrics
- Law