Fandom and activism: Experimenting with memetic communication appeals about human rights issues during the 2022 Winter Olympic games

Alicia Mason, Elizabeth Spencer, T. Combs, T. Glenn, I. Lewis, Brooklyn Peterson, E. Tice

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

Original languageAmerican English
Title of host publicationSocial media in sport: Evidence-based insights
EditorsG. Abeza, J. Sanderson
StatePublished - 2023

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