Abstract
This article examines the influence of exposure setting on mood states and enjoyment of entertainment media. In two studies, participants watched one of eight possible programs for viewing and reported their affective states after watching the program. In the first study, participants (N = 189) were forced to watch one of the programs. In the second study, participants (N = 294) were able to freely choose one of the eight programs for viewing. Those able to freely choose content experienced more enjoyment than those who were forced to view content. Regarding effects of program type, those who viewed scripted programs experienced slightly stronger positive mood and more enjoyment than those who viewed reality programs. Findings are discussed in terms of selective exposure, mood management, and psychological reactance.
| Original language | English |
|---|---|
| Pages (from-to) | 272-281 |
| Number of pages | 10 |
| Journal | Communication Research Reports |
| Volume | 35 |
| Issue number | 3 |
| DOIs | |
| State | Published - May 27 2018 |
Bibliographical note
Publisher Copyright:© 2018, © 2018 Eastern Communication Association.
Keywords
- Enjoyment
- Methodology
- Mood Management
- Psychological Reactance
- Selective Exposure
ASJC Scopus subject areas
- Communication