Equine life and health insurance policies provide coverage for veterinary expenses or the loss of use (or life) of a horse, making horse health care accessible to more owners. Utilizing a best-worst scaling choice experiment targeted to horse owners, the rate of insurance adoption is explored, along with factors influencing insurance decisions and willingness-to-pay for policy attributes. Results indicate owners with lower-valued horses prefer insurance policies which cover medical expenses and routine care, whereas owners with higher-valued horses are willing to pay higher premiums to insure the market value of a horse but are not willing to pay extra for programs covering routine care.
|Journal of Equine Veterinary Science
|Published - Jun 2022
Bibliographical noteFunding Information:
This work is supported by the National Institute of Food and Agriculture, US Department of Agriculture, Hatch Project under 1014277 . (C.J.S.)
This work is supported by the National Institute of Food and Agriculture, US Department of Agriculture, Hatch Project under 1014277. (C.J.S.) Ethical statement: Work described in the manuscript, Horse Owner Preferences for Equine Insurance, complied with all relevant ethical requirements. This work did not involve work with animals but instead required interaction with equine owners. As such, appropriate University of Kentucky Institutional Review Board (IRB) approval was granted prior to the dissemination of the survey instrument and data collection.
- Choice experiment
- Equine insurance
ASJC Scopus subject areas