| Original language | English |
|---|---|
| Pages (from-to) | 4-9 |
| Number of pages | 6 |
| Journal | Journal of the Association for Consumer Research |
| Volume | 6 |
| Issue number | 1 |
| DOIs | |
| State | Published - Jan 2021 |
ASJC Scopus subject areas
- Applied Psychology
- Economics and Econometrics
- Marketing
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