Newspapers connect with readers through multiple digital tools

Research output: Contribution to journalArticlepeer-review

13 Scopus citations

Abstract

A content analysis of 357 newspaper websites and their associated social media pages reveals that older tools, including RSS and e-mail alerts, remain popular but are giving way to mobile delivery and social networking.

Original languageEnglish
Pages (from-to)83-97
Number of pages15
JournalNewspaper Research Journal
Volume32
Issue number4
DOIs
StatePublished - Sep 1 2011

ASJC Scopus subject areas

  • Communication

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