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Selling to Barricaded Buyers
Kevin S. Chase,
Brian Murtha
Marketing and Supply Chain
Research output
:
Contribution to journal
›
Article
›
peer-review
43
Scopus citations
Overview
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Social Sciences
Supplier
100%
Enterprise
75%
Procedure
50%
Competition
50%
Interviews
25%
Combine
25%
Novels
25%
Influence
25%
Authors
25%
Meaning
25%
Research Practice
25%
Languages
25%
Contingency
25%
Conceptual Framework
25%
Signaling
25%
Restrictiveness
25%
Signaling Theory
25%
Case Study
25%
Governments
25%
Economics, Econometrics and Finance
Enterprise
100%
Competition
66%
Signaling Theory
33%