TY - JOUR
T1 - The effects of interactive news presentation on perceived user satisfaction of online community newspapers
AU - Chung, Deborah S.
AU - Nah, Seungahn
PY - 2009/7
Y1 - 2009/7
N2 - Using a statewide, Web-based survey, this study examines the associations between online community news audiences' uses of interactive features offered in various news presentations and the perceived satisfaction of community news sites. In addition, the study aims to identify associations between different types of interactive news presentation styles and levels of satisfaction. Results indicate that use of interactive features is positively associated with perceived satisfaction with the exception of forums and Q&A features. Results also reveal that customization features, such as content submissions, letter-to-the-editor, and e-mail byline links, are the sole significant positive predictor of perceived satisfaction toward community news sites.
AB - Using a statewide, Web-based survey, this study examines the associations between online community news audiences' uses of interactive features offered in various news presentations and the perceived satisfaction of community news sites. In addition, the study aims to identify associations between different types of interactive news presentation styles and levels of satisfaction. Results indicate that use of interactive features is positively associated with perceived satisfaction with the exception of forums and Q&A features. Results also reveal that customization features, such as content submissions, letter-to-the-editor, and e-mail byline links, are the sole significant positive predictor of perceived satisfaction toward community news sites.
KW - Community newspapers
KW - Customization
KW - Interactive features
KW - Interactivity
KW - Perceived satisfaction
UR - http://www.scopus.com/inward/record.url?scp=68849117387&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=68849117387&partnerID=8YFLogxK
U2 - 10.1111/j.1083-6101.2009.01473.x
DO - 10.1111/j.1083-6101.2009.01473.x
M3 - Article
AN - SCOPUS:68849117387
SN - 1083-6101
VL - 14
SP - 855
EP - 874
JO - Journal of Computer-Mediated Communication
JF - Journal of Computer-Mediated Communication
IS - 4
ER -