Proyectos por año
Perfil personal
Cuantificación de educación / académica
Doctor of Philosophy, Georgia Institute Of Technology
2015
Bachelor of Arts, Virginia Polytechnic Institute and State University (Virginia Tech)
2001
Huella digital
- 1 Perfiles similares
Colaboraciones y áreas de investigación principales de los últimos cinco años
Proyectos
- 4 Terminado
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From Prices to Purchases: The Role of Consumer Price Perceptions on Retailer Image and Consumer Tradeoffs- OVPR Curate Program
Sheehan, D. (PI)
University of Kentucky’s Office of the Vice President for Research
5/1/24 → 4/30/25
Proyecto: Research project
Archivo -
Managing a Consumer In-Store Experience Through Sequential Cues- OVPR CURATE Program
Sheehan, D. (PI)
Office of the Vice President for Research
5/1/23 → 4/30/24
Proyecto: Research project
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From Prices to Purchases: The Role of Consumer Price Perceptions on Retailer Image and Consumer Tradeoffs- "OVPR CURATE Program"
Sheehan, D. (PI)
Office of the Vice President for Research
5/1/19 → 4/30/20
Proyecto: Research project
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In-store Spending Dynamics/Conspicuous Identity Signaling- "OVPR CURATE Program"
Sheehan, D. (PI)
Office of the Vice President for Research
5/1/17 → 4/30/18
Proyecto: Research project
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Correction to: The Taguchi approach to large-scale experimental designs: A powerful and efficient tool for advancing marketing theory and practice (Journal of the Academy of Marketing Science, (2024), 10.1007/s11747-024-01059-0)
Moffett, J. W., Fennell, P., Harmeling, C. M., Sheehan, D. & Bleier, A., 2025, (Accepted/In press) En: Journal of the Academy of Marketing Science.Producción científica: Comment/debate
Acceso abierto -
The Taguchi approach to large-scale experimental designs: A powerful and efficient tool for advancing marketing theory and practice
Moffett, J. W., Fennell, P., Harmeling, C. M., Sheehan, D. & Bleier, A., may 2025, En: Journal of the Academy of Marketing Science. 53, 3, p. 949-954 6 p.Producción científica: Article › revisión exhaustiva
Acceso abierto1 Cita (Scopus) -
When Is HILO Low? Price Image Formation Based on Frequency versus Depth Pricing Strategies
Sheehan, D., Hamilton, R. & Chellappa, R. K., dic 1 2022, En: Journal of Consumer Research. 49, 4, p. 543-560 18 p.Producción científica: Article › revisión exhaustiva
2 Citas (Scopus) -
Isolating price promotions: The influence of promotional timing on promotion redemption
Sheehan, D. & Ttersum, K. V., ene 2021, En: Journal of the Association for Consumer Research. 6, 1, p. 81-90 10 p.Producción científica: Article › revisión exhaustiva
Acceso abierto2 Citas (Scopus) -
A packaged mindset: How elongated packages induce healthy mindsets
Sheehan, D., Van Ittersum, K., Craig, A. W. & Romero, M., jul 1 2020, En: Appetite. 150, 104657.Producción científica: Article › revisión exhaustiva
Acceso abierto8 Citas (Scopus)