Kentucky Cancer Demostration Project

The Kentucky Cancer Program (KCP) proposes the continuation of an initiative to reduce breast cancer incidence and mortality. The project aims to increase awareness, provide education and promote opportunities for early detection. The focus will be on race fans and track workers, placing special emphasis on under/uninsured and medically underserved. Working with the Office of the First Lady, the racing industry and others, KCP at the University of Kentucky will coordinate and implement events at Keeneland and Turfway race tracks. Breast Cancer Race Days will offer an opportunity to reach race fans through awareness activities, survivor champions and distribution of educational materials. Backside Outreach: Breast Cancer Education and Screening will utilize staff and bilingual outreach educators to conduct awareness and recruitment activities and promote screening. KCP will organize on-site screening resources in collaboration with a mobile mammography van, local health departments and the Kentucky Racing Health and Welfare Fund.