Evaluating the social acceptability of the Re-Connect concept: A smartphone-based, nonfinancial, contingency management intervention

Contingency management is a well-validated behavior change intervention; however, the financial incentives can prevent it from being widely adopted. Most Americans have a smartphone with applications (apps) that they find enjoyable and engage with for a considerable amount of time. A potential avenue for contingency management dissemination is a mobile smartphone application that leverages the existing reward value of smartphone apps as a tool for behavior change. The present study examined the acceptability of the Re-Connect concept, which proposes to block nonessential but highly preferred apps and unlock them contingent on meeting the user's health goals. Out of the sample surveyed (N = 146), 63.02% reported that they would be likely to use Re-Connect and 67.81% would recommend it to someone. Acceptability of Re-Connect increased with greater user control. These results suggest that access to preferred smartphone apps could be a socially acceptable incentive in a contingency management intervention.