Passing a mental health levy: A successful Campaign outline

With proper planning and necessary resources, human services levies can be passed. You don't need a lot of volunteer support, although some is essential, as long as there are staff who can devote major blocks of time to the campaign. In our campaign, direct service staff were not expected to devote large amounts of time to the campaign because administrative staff had the major responsibility for promoting the levy. Directing a mental health levy campaign is hard work, but the potential rewards are twofold. A successful campaign secures vital resources to support needed programs, and it provides unique opportunities to increase public awareness and support of community mental health.